Has a television commercial (or series of commercials) ever been turned into a TV show before?
ABC has plans to turn a series of quirky commercials for insurance provider Geico which revolve around a number of indignant cavemen into a half-hour comedy pilot, Variety reported. Taking its cue from the ads, Cavemen centers on three pre-historic men who must battle prejudice as they attempt to live as normal 30-somethings in modern Atlanta.
The pilot was written by Joe Lawson, the advertising copywriter who was behind the ads, as well as other comedic Geico spots. Daniel Rappaport, Guymon Cassady, Will Speck and Josh Gordon are executive producing. Speck and Gordon, commercial directors who recently helmed the Will Farrell feature Blades of Glory, are on board to also direct.
The single-camera pilot is based on a series of Geico ads that promote the insurance company's Web site as so user-friendly that even "a caveman could do it." The spots follow cavemen as they react with offense to the derogatory slogan in modern locations such as a cable news program, an upscale restaurant, the airport and a therapist's office.
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I wonder if the gecko will make a guest appearance... or maybe the Aflac duck?
damn, I hate that caveman ad series.
ARgh. There is a bus outside my window. It has some sort of back up alarm or something that are the first six notes of Fur Elise (which is a series of two notes repeated three times). Not only is the sound annoying, but I keep waiting for the song to continue.
Well, from where I'm standing, it's just a lot of fucking rain.
I dunno, when I was waiting for the train the crap coming down was bouncing, not splashing. And the underfoot is slushy as hell.
Oh, and Nora - I had the porter while watching the Oscars (forgot to mention that to you when I saw you this week). It was teh YUM!!!
Wintery mix is the weather equivalent of getting both strep throat and a stomach virus, while you're pregnant.
damn, I hate that caveman ad series.
DH loves them. I'm neutral. I don't notice most commercials. A series. Would depend on the writing and charm of the cast I suppose. It doesn't seem likely to be must see tv for me.
The famous Boston microclimates!
MY office mates are being weird about the big lottery drawing tonight, we've been pitching in and buying tickets, but they're going on like we have a reasonable shot of winning.
Wintery mix is the weather equivalent of getting both strep throat and a stomach virus, while you're pregnant.
I hear the voice of experience here, on both counts perhaps.
MY office mates are being weird about the big lottery drawing tonight, we've been pitching in and buying tickets, but they're going on like we have a reasonable shot of winning.
There's a great TAL piece about that, about the cast and crew of Riverdance. Check it out!
Has a television commercial (or series of commercials) ever been turned into a TV show before?
Maybe the California Raisins?
Would depend on the writing and charm of the cast I suppose. It doesn't seem likely to be must see tv for me.
I think the show should have wacky downstairs neighbors. Like there's an apartment with Jesus, Elvis and Hitler as roommates.
